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X FACTOR WINNER MARLISA PUNZALAN CONTINUES TO SHINE ONE YEAR ON

The Daily Telegraph | September 8, 2015

It has been almost a year since Glendenning’s Marlisa Punzalan was announced the winner of The X Factor 2014.

In that time, Marlisa has toured the Philippines, performed at dozens of corporate and fundraising events and has an upcoming promotional competition for the new Rock ‘n’ Royals Barbie DVD.

She won the hearts of Australia on the Channel 7 talent show last year while being coached by UK pop singer Ronan Keating.

She has recently released her first co-written single Unstoppable in the Filippino language the Philippines, in the country of her heritage, and in the Middle East, a country with a high Filippino population.

While she continues to work on her first co-written album, Marlisa said she hoped to release the single in Australia in November.

While some industry figures, including Mushroom Records founder Michael Gudinski and Spicks and Specks regular Myf Warhurst, have criticised the effect of talent shows on an artist’s career in Australia, the young singer said she was grateful for the profile boost.

“Going to The X Factor has definitely benefited me,” Marlisa said.

“It’s given me a fanbase and made people recognise me."

“It’s a show that has lots of exposure."

“I think it’s been really helpful to my career because lots of people know about me."

“You get a contract with Sony. It’s just a dream come true. It’s a really good way to get into the industry.”

Director of RISE which represents an elite list of artists in Australia and overseas, Rob Woodburn agreed with the young singer’s comments.

“I don’t think talent shows have a stigma,” Mr Woodburn said.

“Look at Guy Sebastian and Samantha Jade here in Australia."

“Internationally, look at One Direction, Kelly Clarkson and Carrie Underwood."

“Talent shows gave them exposure and the opportunity to showcase their talent."

“Now they’re some of the most successful recording artists in the world.”

Mr Woodburn said talent shows had made the industry more accessible for undiscovered artists.

“It gives artists access to a huge audience usually only afford to seasoned veterans,” he said.

“This allows for professional exposure to music industry professionals and an ability to build a large fan base in a short period of time.”

As her own fairy tale continues, Marlisa said she was excited for the launch of Barbie DVD and whatever lies ahead.

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